I read a great article recently on Transparency by Brad Feld. One of the pieces that really got me thinking was how many times I have seen companies state what they believe, but then don’t actually do it. In fact, I have found that that majority talk the talk, but don’t walk the walk. Naturally, this makes you ask the question why?
I don’t believe that companies intentionally take the approach of having values and not living up to them, but find that it is very hard to do just that and may actually think they are. There are some great examples that Brad provides in his article that not only are transparent, but live out their values with actions that back them up which I highly recommend folks to examine. What I have found is that a company goes as its leadership goes, and we are all subject to that little thing called “Life”. That is why I always recommend to people in leadership positions that the best way to stay the course, and to ensure they are walking the walk, is to build an advisory group to keep them accountable. These are not advisors, but more mentors that you trust and will tell you the truth not because they gain anything, but because they genuinely care about you as a person. You will find that this not only helps you to be authentic, but that you aren’t alone when you face the challenges that life throws at you.